A new record sales of the new iPhone the company said. CEO Tim Cook described the results Tats sales as “phenomenal” and noted that sales of the new iPhone «left far behind all previously set records in the history».
The company noted that the sales recorded for the date September 26 (Saturday) will be included in the results of Apple’s fourth quarter 2015 financial year, and the sales recorded for the date of September 27 (Sunday) will be included in the results of Apple’s first quarter 2016 fiscal year.
Back in mid-September, Apple said that sales record results that were achieved in 2014 on sales of iPhone 6 is likely to be beaten. This conclusion was based on the active pre-orders for the new device.
Sales iPhone 6S and iPhone 6S Plus launched September 25 at the same time on the two largest markets for smartphones – in China and the United States. Sales last version of the iPhone last year, China began a week later (thus sales figures in China were not included in sales in the first weekend).
In the last quarter more than 60% of Apple’s revenue account for sale smartphones. Last year, the success of the iPhone 6 is largely caused record financial performance Apple – recorded in the first quarter of fiscal year earnings ($ 18 billion) was a record in the history of the world.
Compared to its predecessor, to iPhone 6s were added several technological innovations, in particular technology 3D Touch, which allows you to recognize the force of pressing the screen and gives you access to some of the new features and interaction with content. In addition, the smartphone is equipped with a 12 megapixel camera.
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